The Truth In Selling

How We Deliver

 

“EQ2S's expertise in deploying Sales and Marketing strategies from concept to fruition is unmatched. EQ2S provides tremendous visionary leadership, business acumen, and solid personal and business ethics. EQ2S is the type of resource that an organization needs to have "in its corner" in order to ensure success and exceed expectations. I would strongly recommend EQ2S as a business advisor and/or interim executive to any organization that is seeking high-caliber professional and personal leaders.”


Raul Arriondo, CEO

American Steel Building Company

EQ2S - How We Deliver

For interim engagements, we employ a results-focused performance management curriculum, called the EQ2S Sales System to improve sales performance. The EQ2S Sales System applies five (5) proven sales principles using a specially designed, coordinated performance management curriculum that guides behavioral change at several levels, simultaneously and methodically.  With the EQ2S Sales System we emphasize the "science of selling" supported by the "art of selling."  What makes the EQ2S Sales System different is that we do not lecture, we work side-by-side with sales teams, mentoring and coaching them to success.

 

Each performance management engagement begins by understanding and evaluating the company's:

  • business strategy
  • vision
  • mission
  • values
  • sales metrics
  • value proposition
  • messaging
  • sales process/methodology
  • sales compensation & recognition plans. 

 

Next, we conduct a sales talent audit, sales pipeline analysis and begin the process of identifying key issues causing sales inter"fear"ence. Then we establish clear sales goals and set expectations. 

 

Unlike traditional sales training in which 87% is lost within 30 days due to a lack of sales mentoring or coaching, the EQ2S Sales System begins by establishing a solid foundation, teaching the truth in selling using interactive workshops. These teachings are then reinforced with ongoing Lessons - knowing what to do, Clinics - showing how to do it, and Productivity Tools - practial application.  The EQ2S Sales System also incorporates One-on-One Sales Mentoring & Coaching to advance talent, deals and  sales performance.

Workshops

EQ2S workshops are designed to be highly interactive using easy to follow, step-by-step, methodologies that provide practical results which can be applied immediately.

Special Projects

EQ2S employs proven processes and methodologies specifically designed to help companies solve a special sales or marketing need.